Looking to improve your Executive Sponsor Program?
We've collected world-class best practices for managing Executive Sponsor Programs and created a package of PROVEN templates, processes and project plans for you to create a best-in-class ESP. For more details please contact us today.
Research from the Strategic Account Management Association in 2010 found that 68% of their members had an Executive Sponsors Program of some form in place at their organizations. Members who had ESP's were reported to be 22% more likely to experience growth in their strategic accounts.
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An Executive Sponsors Program (ESP) is a disciplined, measurable process for engaging senior executives in your company with select Strategic Accounts for the purpose of developing deep executive-level relationships, driving growth, and providing an executive-level advocate for both the Customer and the Account Team. Well-structured and executed Executive Sponsor Programs are a proven best practice in Strategic Account Management.
Executive Sponsor ProgramS
Our FREE STRATEGY GUIDE explains how to achieve these benefits at your organization, please download your copy.